Performance Coaching for Purpose Driven Entrepreneurs

We’re entrepreneurs, just like you. We know what it takes to succeed.

Survival of the Fittest!

Survival of the fittest.  It means only the fastest, strongest and healthiest will survive in the animal kingdom.  Inherent weakness leads to inevitable failure.  So how, as a business owner, do you ensure that you will survive and thrive? The answer is simple: take steps to be the fittest in your game.  There is passion, power and purpose in every business, but do you have what it takes to stay the course?  Do you have the stamina to persevere through all the challenges that your business and life will throw at you? 

FIT TO PROFIT provides coaching and support for you to be holistically FIT (physical, mental, emotional, spiritual) so you’re not just ready for life but you have what it takes to run a successful business.  We will help you uncover your roadblocks, help you define your goals that are in alignment with long term success, train you how to take consistent action, overcome challenges with confidence to achieve your dream results.  

In order to show up fully for your customers and clients you need to show up fully for yourself. We’ll customize a strategy that supports all of you so you can be ready to operate a successful business.

Meet our Founder, DeDee Cai

Our founder, DeDee Cai, married her love for living an optimal lifestyle and business and created Fit to Profit with the intention to help business owners leverage their physical, mental, emotional and spiritual potential to run successful businesses on their own terms.

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Who We Are & How We Help

We’re not just another consultant agency.

We start with YOU, the business owner, and how your business fits into your life as well as where you’re headed.

In order to show up for your customers and clients, you need to show up for yourself first.

We start with the FIT TO PROFIT Assessment where we dive deep into where you are today. Through the assessment we’ll designate a starting point and unpack your opportunities.

Your performance strategy will be structured around your goals while keeping you in alignment with your long term vision for success.

Turning Your Vision Into a Profitable Reality

When you work with our performance coach, you choose to shatter each obstacle in your path, in both business and your life.

This is why we start with a PROFIT assessment of your business today. We need to know exactly where you are and where you want to go so we can customize a strategy that is unique to you and your business.

We focus on ALL of you.

Not just your business.

You deserve to be the best version of yourself, mentally, physically, emotionally, and spiritually.

With peak performance coaching as the foundation, you will get to optimize your health while increasing your wealth. You will reclaim mastery over your destiny.

Christa Davis – 2020

Discover Your Joy. Claim Your Voice.

One of the greatest honest honors for me is I get to work with Dedee Cai. She helped me get through one of the most difficult times of my life. I was lost, stuck and frustrated, and did not know where to start. Through her coaching I was able to discover what was blocking me, the belief in myself. She also helped me identify my passion and ultimately, I was able to discover my voice and vision. I was unable to see my strength, and talents, and by working with DeDee, I was able to see how strong and resilient I am. She helped me find my purpose and what lights me up – which is helping others. And not just helping others, just to help them, but using my knowledge and experiences to transform their lives. The time spent working with Dedee was well spent. I not only learned so many important lessons about myself, but I also made a lifelong friend.

-Alberta McKnight
International Senior Development Professional

From Zero to 6 Figure

I started working with DeDee when I launched my coaching business, and within 18 months of working together, I built a 6-figure practice that is continuing to grow today. DeDee believed in me and my abilities from the start, and taught me how to become a true and confident CEO. Today, I have a bigger vision for my business than I ever thought was possible. I’m serving my DREAM clients, doing meaningful work I love, while building a business that gives me the freedom to lead the life I want.

-Christa Davis
CEO of Christa Davis Coaching

Work Less Earn More

I met DeDee at a networking event and was immediately struck by her poise and intelligence. When I signed up for coaching with her, it was a huge investment – more than I’d spent on anything for my business up to that point. But I knew I wanted to work with her.

We’ve been working together for over a year, and DeDee has been instrumental in keeping me grounded as I’ve navigated a pregnancy and being the primary caregiver to an infant while being a business owner. This year, I was able to cut my hours in half but still grow my business by over 60%. DeDee has helped me plan strategically, begin to see myself as a CEO, and block out the noise from all the advice swirling around me. I am grateful to know her and would highly recommend her programs to anyone seeking a coach who can help them build a profitable business while growing personally.

-Ashlee Berghoff
CEO of A Squared Online
Author of Eureka Results

Get Fit To Profit